ABOUT WOLFCORE TECH
We taught the shelf
to keep up with the market.
WolfCore Tech exists because retail's most important information — the price — was still traveling by paper. We built the AI-first platform that lets a retailer's ERP act on the shelf, on the screen and on the shop floor in real time.
Why we exist
Retail runs on systems that know everything — inventory, cost, demand, expiry dates — connected to shelves that show none of it until someone prints a label. That gap costs the industry billions every year in missed promotions, expired stock and inconsistent prices.
WolfCore closes that gap. Our proprietary AI sits between the ERP and the store, sensing demand, watching product life cycles, predicting local events — and acting through smart shelf labels, digital signage and in-store voice, always within each retailer's commercial policy.
Born in Australia and among the pioneers of large-scale smart shelf label deployments across Asia-Pacific, the United States and Latin America — including ANATEL-certified rollouts in Brazil — today WolfCore powers the shelves of more than 500 retailers across three continents.
LEADERSHIP
Marcelo Mielczarski
Founder & CEO
Marcelo founded WolfCore Tech in Sydney with a conviction: the store shelf is the last offline surface in retail, and the retailer who makes it real-time wins. He leads WolfCore's expansion across the Americas, working directly with the retail groups that pioneer each market.
Global platform, local presence
Australia — Headquarters
Product, engineering and platform operations run from Sydney. 7/52 Oaks Ave, Dee Why NSW 2099.
United States
Local subsidiary serving US retail groups — among the pioneering markets for our smart shelf label deployments.
Latin America
Local subsidiaries and delivery partners across the region, with hardware homologated for local markets — including ANATEL certification in Brazil.
How we build
AI-first, policy-always
Intelligence in every feature — but autonomy is always granted by the customer, never assumed by the platform.
The ERP is the truth
We never fork your data. We make the systems you already trust act faster and further.
Deployed, not delivered
Software only matters live on the shop floor. Our local teams stay until it is — and after.
Meet the team building real-time retail
Whether you run ten stores or ten thousand, we'd like to show you what your shelves could do.